Yeşim Nicholson

Hi, I’m Yeşim.

Six years ago I said goodbye to a great corporate career as Marketing Manager at a multinational organisation. Some said it was bold, some said it was crazy. All I knew was that there was a new world out there waiting to be explored. It turned out to be the world of small business. And what a journey it has been since then...

I played around with a few business ideas and started off with a retail business. It was the most fun, scary, exciting, difficult, exhilarating thing I’ve ever done, and if I could turn back time I wouldn’t change a thing. Within a few weeks the business went from being a UK-based business, to a UK-based business supplying customers around the world. It wasn't long before I’d been branded a “young entrepreneur” and was being interviewed by the BBC, local radio and newspapers. This was something I could only dream of in my very comfortable 9-to-5 job.

Since setting up my business I have been privileged to meet and work with incredibly inspiring people. I have trained, mentored and advised hundreds of small business owners both in the UK and Australia on their Marketing strategies, and while I like to believe I helped them get just a little step closer to achieving their dream, I have doubtless learned some of my most important lessons from them. Lessons that I look forward to sharing with you.

I am passionate about small business marketing, and love working with people who are positive, enthusiastic and impatient about creating a successful business. Does that sound like you? Then what are you waiting for? Take charge of your businesses future today! I look forward to hearing from you.

 

Qualifications:
BSc International Management & Modern Language (German) - University of Bath, UK
Certificate in Marketing - Chartered Institute of Marketing
NLP Practitioner Certificate
 

In the media

 

 Article How to target new markets

 My expertise as a small business marketer is on display at Flying Solo, an online resource brimming with small business advice. Read my articles here. 

  

Associations:
Member of the British Australian Chamber of Commerce

I'm also proud to be a mentor on the Young Entrepreneurs Business Mentoring Programme.

   

"Yesim makes Marketing managable and marvelous". Wendi Nutt, www.philadelphiaphilpot.com

 

Read more testimonials

   

Emerald Firli 

 

 

Hi, I'm Emerald. Like Yeşim I decided to leave a great corporate marketing career at an IT multinational over 4 years ago. Why? Many reasons, but mainly work/life balance, this was high on my priority after the birth of my first child. Being on the road and long hours was not ideal with a young family.
 
In the last 4 years I have focused on helping small to medium organisations with flexible and affordable marketing services. I thoroughly enjoyed projects which allowed me to work intimately with business owners, ultimately helping their organisations evolve to the next level.
 
 
Qualifications:
Business Management Diploma - NSW TAFE
Currently completing an Executive Certificate: Marketing - Monash University (OTEN)

 

 

Liana Lorenzato

Hi, I'm Liana.

After many years as a senior in-house Marketing and Public Relations Manager, I leaped into the world of being a Marketing and Public Relations service provider to a wide range of businesses including products and service based businesses.

My experience spans across Marketing, Public Relations, Communications, Events, Social Media, Direct Marketing, Media Buying, Advertising and Strategy.
I enjoy working with business owners who have the passion and drive to make their business succeed and allow for their Marketing Mentor become a partner to their business, not just another service provider. I also freelance write for online publications in the areas of lifestyle, health, beauty and interiors.
In today’s world, it’s important for each brand to be heard above and beyond their competitors, I believe this can be achieved by smart, effective, cost conscious and results driven marketing by the great team led by Yesim at My Marketing Mentors.
 
Qualifications:
Graduate Certificate in Marketing -Monash University (OTEN)
Bachelor of Business (Marketing) - University of Western Sydney
Certificate in Accounting- TAFE NSW

 

 

"The key to success is surrounding yourself with great people" Anon

 

My Marketing Mentor         Neutral Bay, Sydney, NSW 2089